Middle tier schools that are more selective than you expected

There is another thread listing top tier and selective schools that are more selective than many think. I thought it would be helpful to list some schools that aren't top tier that have become increasingly competitive with their admissions recently. We often see students choosing schools as safeties that are more selective than anticipated . My example of a school which has gotten more selective and difficult to be admitted to is Clemson University. I'd love to hear what others think.